Staff

Tiffany Sherer, CEO:

Ms. Sherer joined the BID Council in May 2009, after serving as the Executive Director of Promote La Jolla for six years.  She brings her strong background in government relations and marketing to the BID Council. She has worked as a Senatorial Aide, City Council Chief of Staff in private industry and as the Executive Director of a community non profit.  Mrs. Sherer brings strong contacts and knowledge of governmental and community affairs issues at the local, State and Federal levels.  She is devoted to the economic revitalization of the downtown commercial business districts and small businesses.